Until now, businesses have had to choose between the highly conceptual
thinking of traditional agencies and the cutting edge technologies of
interactive shops. Thatās not a choice. Thatās like asking someone if
theyād rather be blind or deaf. And in order for a brand to succeed in
the 21st century, itās going to need all five of itās senses.
So, with the help of BusinessPower.com, youāll be able to
integrate the best of both worlds. Itās what we call ćCreative
Convergenceä. Itās high concept work, award winning design, and cutting
edge technology, all from one creative powerhouse.
Because we understand branding in both traditional and
interactive mediums, we can create or build your brandās identity in a
way that will set it apart from its competition. And we can launch your
vision across all media, which means your message will have more
continuity and, consequently, more power to affect its audience.
Aside from the fact that weāre talented, charming and snappy
dressers, our clients come to us because they want direct contact with
our creative team. They feel, as we do, that when you go through enough
account people, something gets lost in the translation. The creative
process is very important to us, and we make everyone that comes through
our doors fill out a creative brief so we can start out with a solid
understanding of what our clients are looking for.
We think our clients should have access to it all. Itās really
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